Good content drives traffic. Visiting an online casino devoid of content is like walking into a shop without signs, shop assistants, and directions – it’s barren, confusing, and unhelpful. The right content can engage and inform while answering unasked questions. It can also drive organic traffic by improving search engine rankings and reduce the strain on customer support by ensuring players are well-informed as they navigate the site.
Language Bear is one of the biggest, most experienced, and most trusted casino content services in the world. We have written millions of words of content for online casinos, affiliates, and other iGaming companies, and work with some of the most respected companies in the industry.
Companies in the casino space trust Language Bear to provide their content because we’re devoted to producing the highest-quality content that always meets the needs of our clients. We have a proven track record and are proud to say that we have the world’s best casino content writers on our team.
Benefits of our casino content writing service
There are numerous benefits to hiring professional casino content writing and copywriting services for your casino brand, including:
Increase website traffic
Boost conversions and lead generation
Customers trust expert content. They are more likely to convert when faced with content that was clearly written by someone who knows what they are talking about. What’s more, our casino copywriters are experts at driving sales through information and honest assessments, as opposed to resorting to a list of CTAs that could leave the casino in breach of local gambling restrictions.
Brand recognition
If you’re the brand that informs, the brand that tells players what they need to know and opens their eyes to new games, platforms, strategies, and ideas, they will trust you more. That trust is essential for any modern brand trying to position itself in a competitive sector, but it’s even more important for the online casino industry, where players are asked to place an immense amount of trust in the hands of the brands they play with.
Improve SEO
We write to be read, so our articles are not just a list of incomprehensible keyword phrases that no player would read past the first sentence. At the same time, all of our casino copywriters know about SEO and have years of experience in this field. They know how to add keywords to texts in a clear and organic way, and they know about internal links, authoritative links, and keyword density. They are also aware that you can’t get good SEO from a terrible article, but you can get great SEO from an excellent article, and that’s why Language Bear produces the best of the best every time.
Build credibility in the casino industry
Content shows your visitors that you care. Whether it’s helpful guides and checklists or information on the latest games, techniques, and strategies, it makes a big difference. The more open you are with them, the more likely they are to engage with the brand and support it in everything that it does.
Types of casino companies we work with
Some of our biggest clients are casino operators that run numerous sites and need content (slot reviews, game guides, promotional content) for all of them. As a professional casino content marketing agency, we also work closely with affiliates and game developers, with the former usually requesting casino reviews while the latter typically adopts a more technical approach to casino content.
Regardless of what you do in this industry, if you need casino-related content, we can provide it.
- Affiliate Sites
- Strategy Sites and Communities
- Review Sites
- Casino Operators
- Online Bingo Operators
- Online Poker Rooms
- iGaming Developers
Types of casino content we offer
Whatever you need, we can provide it. You don’t need to juggle multiple writers and agencies just because you’re trying a new type of content or switching to a different topic. We have hundreds of skilled and experienced writers on our team and can find the perfect match for your specific needs. So, whether you’re launching a brand with marketing emails and press releases, adapting your SEO strategy with blogs and guides, or doing something more technical, Language Bear is your one-stop content shop.
Casino reviews
Our casino reviews can be as detailed as you like and cover whatever aspects of the site you need. We have reviewed thousands of sites across numerous jurisdictions and in dozens of languages.
Slot reviews
Get unique, expert slot reviews of classic games, exclusive releases, or upcoming titles. Writers can base their reviews on demo games or info sheets and finish by strict deadlines.
Game guides
Need an expert opinion on gaming strategy? We have the experts and can prepare the content, including guides, articles, strategies, and cheat sheets for games such as poker, blackjack, roulette, baccarat, and craps.
Promotional emails
Announce new games, casinos, promotions, and more. Our casino copywriting services will ensure you have informative and engaging content that sells.
Strategy guides
From basic blackjack strategy to Martingale and Iron Cross, our casino writers are experts in their respective fields, so they know these strategies inside out and can offer unique perspectives.
SEO on-page content
Improve your search engine rankings and drive engagement with expert SEO content for the casino industry. We don’t just write for search engines, but we make sure our content is optimized for them.
Regional-specific content
Gambling regulations in countries like the UK and Sweden are much stricter than they are elsewhere. By hiring expert, native casino writers, we ensure they understand these differences and can write for regional specific audiences.
We write casino SEO content according to the target market
As a global casino content agency, we’re able to provide expert casino content in all major languages, as well as many minor ones. We can take your content request, disburse it across our international team, and produce content in many different languages, each written and edited by a native speaker. Again, it’s all about keeping everything under one roof – why hire multiple agencies to write, translate, and edit when Language Bear can do all of the work?
Why you should choose Language Bear as your casino content agency
Every year, hundreds of casinos and sports betting operators trust Language Bear to complete thousands of projects. We know this industry inside-out and work with companies of all sizes. Here are a few of the reasons clients continue to trust our services:
7+ years of experience in casino writing
Language Bear began working within the iGaming sector in 2017. In the years since then, it has become one of our specialities, and we work with many of the industry’s biggest operators. We count casinos and sportsbook operators, developers, licensors, news sites, affiliates, and more as our clients. They all get the best content writing services from some of the industry’s most experienced writers, editors, and translators.
Experienced professional casino writers
Every time you hire Language Bear to complete a casino writing project, you’re guaranteed the best casino writers. Using strict vetting procedures and ID verification, we begin our hiring process by confirming the identities and legitimacy of our writers. We then advance to test assignments to check for expertise, professionalism, reliability, and quality, all of which are reviewed by experienced editors and our quality assurance team. Only when they pass all of these tests are our writers onboarded.
Easy order placement in a proprietary platform
The Language Bear ordering and production process is straightforward, ensuring clients don’t need to jump through too many hoops to get the content they need.
Everything goes through our secure platform, through which our clients, linguists, and project managers connect. Clients place orders directly through this secure platform and can communicate with project managers using live chat. They can leave reviews and feedback on every order to express their opinions, and they can also request changes as needed. If there is an issue, project managers are on hand to assist.
Dedicated project manager for every client
Every Language Bear client is assigned their very own project manager, who will stay by their side throughout the project, ensuring it is completed as per their wishes. The project manager provides the client with regular updates and complete order visibility. We value communication at Language Bear, which is why we have invested so much in our team and platform, ensuring there is always someone on hand to help if the client has an issue, needs an update, or requires additional tasks.
Plagiarism and AI-free content that is ready for use
Language Bear is an expert-driven, human-led agency. We don’t use AI for any of our projects and guarantee that all projects are completed solely by human linguists. We understand the importance of creating unique content, both from a moral and ethical standpoint and regarding SEO. Every completed project is guaranteed to be 100% unique.
Furthermore, as each text undergoes multiple proofreading and editing steps, each piece is ready for publication after being downloaded from our platform.
Content optimized for search engines
The content that we create is fully optimized for search engines, but it’s also designed to be read and understood by everyday users. We don’t create nonsensical content that inevitably loses its ranking after failing to engage any readers. Our content is always designed for readers and Google; it’s designed to be relevant, unique, and engaging while also touching on certain topics, keywords, and phrases. That’s what SEO content should be like, and it’s what you will always get with Language Bear.
ISO 9001, ISO 27001, and ISO 17100 certifications
Language Bear is a secure, human-led, expert content agency committed to delivering the highest quality work, and you don’t just have to take our word for it. We have received several certifications for our efforts, including ISO 9001:2015 for our quality management, HR processes, and proper data handling;
ISO 27001:2022 for effective information security management and the protection of all client and project data (linguists sign NDAs, staff members train in data handling, and we use secure servers while protecting sensitive information behind several layers of security), and ISO 17100:2015 for excellence in translation and for following best practices regarding recruitment and project management.
Compliance with regulations
Did you know that Swedish authorities restrict licensed online casinos from bombarding players with offers? What about the fact that UK authorities place strict restrictions on mentions of alcohol, children, and “profiting” from gambling? Well, our casino content writers do. They know the specific rules and regulations of all jurisdictions in which they operate. You focus on planning and publishing the content and leave everything else to them, with no need to worry that you’ll be crossing any regulatory boundaries.
Meet our casino copywriters
If you want the best casino content writing, you need the best casino content writer! We vet and process thousands of linguists every year and hire only the very best. If you run a UK-focused online casino, we make sure you have a native English speaker who lives in the UK and knows the gambling industry like the back of their hand. Writers have years of professional experience behind them. Our team includes freelancers with decades of experience, journalists who have written for some of the world’s biggest tabloids and broadsheets, and even best-selling authors!
Order casino content writing now!
Ready to order casino content writing services from Language Bear? The process couldn’t be easier – here’s how:
- Click “Get a Quote”, tell us about your project, and start the process.
- One of our sales representatives will reach out to you within 48 hours to arrange a short intro call in which we discuss all job details.
- Once you are happy with the pricing and terms, we will invite you to our platform, where you can create a client profile and place your first order.
- A dedicated manager will demo the platform for you, explaining all the features and supporting you throughout the process.
- If you have any questions, you can contact your dedicated project manager via our platform’s live chat feature at any time during working hours. You will receive an almost instant response.
- Missed something? You can request revisions on completed texts (up to 5% of the word count and up to 30 calendar days after delivery). In the highly unlikely case that some of the requirements are not met or there are some other issues, the content will be thoroughly fixed for free, regardless of the word count.
About the online casino industry
The online gambling industry is huge. The biggest operators run many different sportsbooks, casinos, and bingo sites, and there are countless affiliates and blogs discussing them. All of these sites need content, and with competition so high, only the best content will stand out.
But it’s not as easy as coming up with an idea and then instructing someone to write. Casino gamers are very knowledgeable. If they’re reading a poker article written by someone who has clearly never played the game, they will know. And they will lose all respect for the site as a result. There are also regulatory issues, as touched upon above.
So, it’s imperative for companies in this sector to ensure they are working with the best of the best.
Other niches we write content for
Need to branch out into other areas? Looking for some guest blogs relevant to another sector? We also write content relating to the travel, hospitality, automotive, and financial sectors, among others, and we don’t stop there.
Why do clients love us?
FAQ
Do your content writers have experience in casino writing?
All of our casino writers have extensive knowledge of the industry, with years of experience providing seo content for casino and sports betting brands. Most of them are players, and some of them have worked within the industry, but all of them know the online casino sector well and have written innumerable guides, reviews, promotional texts, and more relating to casinos and casino gaming.
How do we ensure that your casino copywriting is SEO-friendly?
Good content is the foundation of on-page SEO. Google wants to direct users to the most informative and well-written articles, and it is becoming increasingly adept at doing this. All of our writers are well-versed in SEO standards and know how to use keywords naturally while also incorporating elements such as internal links and authoritative links as requested.
Is proofreading included?
Yes, proofreading is always included in our casino copywriting service. There will always be at least two linguists working on your piece—the writer who creates it and the proofreader who checks it. Texts also go through quality assurance, making sure all client guidelines are followed to the letter.
What are the differences between freelance casino writers and content agencies?
If you have ever hired individual freelancers, you’ll know that it can be a minefield of missed deadlines and subpar content, not to mention the chancers who try to trick you with plagiarized content. By working with an agency like Language Bear, you don’t need to juggle multiple freelancers and are guaranteed to always have the most experienced and talented professionals working on your content.
How do you deal with plagiarism and AI content?
We always vet our writers to ensure they can be trusted to produce original, high-quality work. Some members of our linguist team have been with us since the beginning, but all of them undergo strict testing and verification processes. We also use an array of tools to check the work for plagiarism and AI.
What happens if I don’t like the content?
If there are issues with your content, mention them in the review section of your order or discuss them with your project manager via live chat. We ask clients to be clear when providing specific instructions regarding texts, and if these are not followed, we will amend the text free of charge. However, we cannot amend the text if new requirements appear after the article has been completed. Ultimately, we want you to be satisfied and work with us for years to come, so we do what we can to keep you happy.
How involved do I need to be in the project?
During the initial order creation process, you can be as involved as you want. We request details relating to the order requirements, and these can be as comprehensive as specific headers, sections, and keywords, or as basic as a general title or theme. Once the production begins, you can step back, wait for updates from your project manager, and then receive the text upon completion.
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Kickstart your project today!
Choose your desired service and language(s) below, and get a quote based on your current project and ideas. If you prefer to discuss everything over a call, schedule a meeting with one of our sales representatives. Nothing is binding, and there are no obligations.